Over the next four days, pop up to the seventh floor of upmarket David Jones flagship store in Sydney and be plied with perfectly chilled Laurent-Perrier champagne as you learn more about the world’s leading luxury line, Regent Seven Seas Cruises.

Here in the lavish surrounds of a pop-up Regent Cruise Lounge, you will find out why the line delivers an unrivalled experience as Regent sails the world and explores more than 450 immersive destinations globally.

No prior appointment is required. Simply sail in and discover your dream voyage aboard the line’s fleet of five ultra-luxury ships including Seven Seas Explorer, Seven Seas Mariner, Seven Seas Navigator, Seven Seas Splendor and Seven Seas Voyager.

Come November next year, Regent will add its next generation of luxe ships, Seven Seas Grandeur.

As the line’s visiting chief sales and marketing officer, Andrea DeMarco from Miami told Cruise Passenger: “Grandeur will represent the next evolution of design as the fleet moves to a more deco style.

“As we look to the future, we are building on our heritage of perfection with Grandeur. Inspired by the past and stunningly reimagined for the future, she will offer our guests unrivalled space, unparalleled service, exceptional cuisine and transforming experiences for which all Regent ships are known for, beginning the moment they step aboard.”

Carrying no more than 732 guests, Grandeur will offer a sumptuous all-suite accommodation, nearly all with private balconies, which are among the largest at sea, plus highly personalised service, lavish public areas and expansive outdoor spaces.

“Unique to Regent, we offer unlimited complimentary excursions in every port, making it the only truly all-inclusive cruise line,” said Steve Odell, SVP and Managing Director of RSSC APAC.

“We offer free valet laundry service and a range of speciality restaurants with fine wine, unlimited internet access, pre-paid gratuities and transfers between hotel and ship.

“Australia is our third largest market, after US/Canada and UK. But more importantly, Australia is a fast growing market and with more people retiring earlier, we are seeing younger and new-to-brand customers wanting the Regent experience,” he added.

Lisa Pile, Andrea DeMarco and Steve Odell of Regent Seven Seas Cruises

The unique partnership with David Jones is Regent’s latest strategy to reach new markets as the line signed key partnership deals with the Australian Ballet, Queensland Ballet and the Art Gallery of NSW.

“In the luxury space, customers want luxury brochures so that they can read them in bed and choose which voyages they would like to book – and it is often the woman who decides.

“I recall, an 80-year-old Regent customer who was about to spend half a million dollars booking various voyages and just before signing off, he said he had to check with his wife,” added Lisa Pile, VP and GM for Australia and New Zealand.

Ms DeMarco who works closely with Regent’s Chief Executive Jason Montague in Miami, said the pandemic has unleashed a pent-up demand to celebrate milestone birthdays and weddings which were missed when borders were closed during Covid.

“They want to make up for lost time and for lost travel,” Ms DeMarco added.

So when Seven Seas Explorer arrives in Australia on 29 December to mark the start of her maiden season Down Under, she will spend sometime cruising to New Zealand and local waters – and Australians have already booked to experience these itineraries.

*To celebrate their David Jones partnership and 30 years of luxury cruising, Regent Seven Seas is offering one lucky Cruise Passenger reader a $250 David Jones shopping voucher in return for your favourite memory of a Regent Seven Seas cruise in 30 words or less.  Simply leave your recollection in the comments section of this post.

Good luck!